School of Finance and Management
Dr Ibrahim Abosag
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Key information
Key information
- Roles
- School of Finance and Management Reader in International Business and Marketing
- Department
- School of Finance and Management
- Qualifications
- PhD (Nottingham)
- Building
- Russell Square: College Buildings
- Office
- 584
- Email address
- ia9@soas.ac.uk
- Telephone number
- 020 7898 4223
Research interests
My research interests focus on the cross-cultural issues associated with Business-to-Business (B2B) relationships, especially the unique forms of business relationships such as Et-Moone/Maynanah (Gulf States) and Guanxi (China). These include theoretical and methodological issues. In recent years, my research interests evolved around the term ‘relationship performance’, combining positive and dark elements of business relationships. Such interests include:
- B2B performance
- Brand relationships
- Services marketing
- Macro-boycotting of multinational firms
PhD Supervision
| Name | Title |
|---|---|
| Shaikh Khalifa Al-Maktoum | Policy-Driven Renewable Energy Growth in Dubai |
| Ms Fatima Yilmaz | Consumer Need for Uniqueness as Antecedents to Self-Identification in the Experiential Market |
Contact Ibrahim
- Telephone
